Introducing Momentology's Content Marketing Strategy Guide

What you need to know to develop or enhance a consumer-centric content strategy.

Content Marketing

Content marketing is crucial for brands. When done right, great content drives traffic to your website, reaches and influences consumers at critical moments of their decision journey, builds brand awareness, and encourages engagement.

Want to use the Content Marketing Guide internally or offline? The guide is also available for download in PowerPoint form – just click the link to the guide, scroll to the bottom, and download it immediately!

Whether your content is designed to create awareness about a product or service, engage your consumers, or provide key information that will help people decide to buy from you, you need all the key facts and figures to shape your strategies.

In just 10 minutes, you’ll learn how your brand can use content marketing to connect with consumers in critical moments of impact and drive your business goals.

You’ll learn:

  • Why content marketing represents a huge opportunity for your brand or business.
  • Where the biggest content marketing challenges lies.
  • Why there’s much more to content than just “creating” it.
  • How to leave your audience wanting more.
  • Which brands are seizing the digital moment, with great omni-channel content marketing initiatives.
  • How and where content marketing ties in to customer journeys.

Our interactive guide also features insights from content marketing experts including Lee Odden, Neil Patel, and Robert Rose.

For even more great content marketing insights, check out Momentology’s Content Marketing Strategy Essentials For Brands.

What do you think of Momentology’s Content Marketing Strategy Guide? Anything you’d like to see added in future updates? We’d love to hear your recommendations on how we can improve it.

Welcome to Momentology

Momentology is the leading digital marketing strategy and news resource for senior marketers who believe in a strong customer-centric focus and want to learn how to be visible and persuasive in the moments that really matter.