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From Social Presence To Social Selling: 5 Tips For Making The Leap

Brands must strategically curate the right social ambiance and guide it for maximum selling effectiveness. Here’s how.

Senior marketers should weigh all the pros and cons before shifting a large percentage of their video marketing budgets from YouTube to Facebook.

Conflicting and anecdotal evidence makes it hard to see a coherent picture of teen social media habits. How can marketers make sense of it all?

Images are a superb way to connect to your consumers on Facebook. But everyone does it. Here’s how to whip your brand’s Facebook images into shape.

This digital marketing campaign template will help improve your email, paid search, organic search, social, and content efforts .

Brands pushed the boundaries of social media to score the year’s biggest wins in creating awareness among consumers and building a loyal community.

Improve your video marketing strategy by identifying “super-sharers” in your audience to help build a community around your content.

Hootsuite’s Love List is a monthly report that measures and ranks brands based on social media mentions, sentiment, and social conversations.