Tweets In Google Search: 4 Ways Brands Can Increase Visibility

As tweets start becoming more visible in Google’s search results, should your brand or business re-examine its Twitter and SEO strategies?

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Finance Brands & Social Media: Consumers Expect More

By Patrick Hong

The social media activity of financial brands highlights a significant gap between consumer expectations, and what brands actually deliver.

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From Social Presence To Social Selling: 5 Tips For Making The Leap

Brands must strategically curate the right social ambiance and guide it for maximum selling effectiveness. Here’s how.

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3 Ways To Prepare For A Social Media Brand Crisis

By Victoria Edwards

A social media brand crisis is inevitable. Having a crisis management strategy in place now will help protect your brand’s reputation later.

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What Is SEO Now, In 2015?

By Danny Goodwin

SEO is critical for your brand or business to be found at the moments when consumers are searching for things you sell or know lots about.

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Introducing Momentology's Content Marketing Strategy Guide

By Danny Goodwin

What you need to know to develop or enhance a consumer-centric content strategy that reaches, engages, and persuades consumers at key moments.

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Facebook Marketing Essentials For Brands

By Danny Goodwin

Boost your Facebook marketing strategy and ROI with this essential collection of stories on data, audience, content, advertising, and analysis.

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Ploy or Not, Puppy Ad Controversy Puts GoDaddy In Super Bowl Spotlight Again

By Lisa Lacy

GoDaddy has a history of pushing the envelope. Despite widespread speculation its latest ad controversy was intentional, the strategy works.

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