Jose Truchado

Director of SEO & Global Operations, Expedia

Jose Truchado
Jose Truchado has spent over 17 years leading, training and mentoring teams in a variety of business sectors, including his own European technology company in the travel sector which he lead for more than 10 years. He combines his experience in Online Marketing and leadership with his passion for team dynamics and performance to help professionals maximise their working relationships. After working for several years advising multiple companies on their online marketing strategy Jose joined Expedia, where he is currently leading its European SEO team for the past 3 years. He regularly speaks at international conferences on Online Marketing and the importance of relationships in business development and marketing. Aside from his expertise in Online Marketing Jose is an accredited Executive Coach and Myers Briggs practitioner.

Inspiring Keyword Research Ideas For Travel Brands

By Jose Truchado

Most travel brands fail to create content that inspires consumers. This is a direct consequence of the perennial misuse of keyword research.

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Creating A Well-Defined Travel Content Marketing Strategy

By Jose Truchado

Successful travel brands are listening to their consumers and using that information to present relevant and inspirational content and products.

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Welcome to Momentology

Momentology is the leading digital marketing strategy and news resource for senior marketers who believe in a strong customer-centric focus and want to learn how to be visible and persuasive in the moments that really matter.