March Brandness Bracket: Which March Madness 2015 Campaigns Reign Supreme?

We’ve pitted the top campaigns against each other to determine which brands deserve a cut of March Marketing Madness 2015 glory.

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Inspiring Keyword Research Ideas For Travel Brands

By Jose Truchado

Most travel brands fail to create content that inspires consumers. This is a direct consequence of the perennial misuse of keyword research.

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Marketing's Next Phase: Your Product Is Your Marketing

In order to keep up with rapid industry change, brands must now consider marketing as a product for consumers.

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Is It Time To Add A Digital UX Marketer To Your Team?

By Nichola Stott

Someone on your team needs to lead the way on immersive digital user experience. How could it work and what would a UX marketer lead on?

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Tweets In Google Search: 4 Ways Brands Can Increase Visibility

By Lisa Williams

As tweets start becoming more visible in Google’s search results, should your brand or business re-examine its Twitter and SEO strategies?

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